At Blarney Woollen Mills, we actively reduce our environmental impact and create sustainable fashion that lasts. As an Irish company, we take great pride in our home, a place known for its natural beauty, and we feel a deep responsibility to help protect it.
What is Sustainable Fashion?
Sustainable fashion is about more than just trends. It means making thoughtful choices, using quality materials, and prioritizing longevity over disposable fashion. We believe what you wear is a reflection of who you are, and it should be made to last, not end up in a landfill.
Our Sustainability Pledge:
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Using sustainable, high-quality materials like wool
Blarney Woollen Mills values the many sustainable benefits of merino wool, a natural fiber that plays a vital role in reducing environmental impact. Merino wool is inherently sustainable, as it is a renewable resource that comes from sheep that can be shorn year after year without harm. It is also biodegradable, breaking down easily in soil and water without releasing harmful microplastics, unlike synthetic fibers.
Wool also plays a significant role in combating climate change. As a natural fiber, it absorbs carbon, helping to reduce greenhouse gases and mitigate global warming. It is a long-lasting material that outperforms many other textiles in terms of durability, reducing the need for frequent replacements and minimizing waste. Additionally, wool has a higher recovery rate when recycled compared to synthetic fibers, making it an excellent choice for a circular economy.
By choosing wool, especially merino wool, Blarney Woollen Mills embraces an eco-friendly approach, supporting both the environment and ethical farming practices for a more sustainable future.
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Curating collections with care, not following fast fashion
Fast fashion has made clothing feel disposable, with new styles constantly flooding the market. This rapid turnover discards millions of garments each year and generates massive amounts of waste. These items end up in landfills, taking years to decompose and wasting valuable resources. The constant demand for cheap, trendy clothing also places pressure on the planet’s ecosystems. By choosing a carefully selected range of high-quality, timeless Aran sweaters, we can reduce waste and focus on longevity. We craft these pieces to last, so they don’t need replacing frequently. By investing in durable clothing, we can make a positive impact on the environment, reduce the strain on landfills, and promote a more sustainable approach to fashion. Explore our Men’s & Women’s Aran sweater collection, made using sustainable merino wool. Instead of fast fashion, we focus on timeless designs you’ll wear again and again. Our Sustainable Edit features pieces that reflect that ethos – high-quality, durable, and kind to the planet.
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Manufacturing in Ireland
Blarney Woollen Mills is committed to sustainability and ethical manufacturing practices. We take pride in our Irish roots. Producing locally supports the community and ensures a responsible, eco-conscious approach throughout the process.
By keeping our factories in Ireland, we ensure our clothing is made with care for people and the planet. Manufacturing locally helps us avoid the waste of mass production. This allows us to create high-quality, thoughtfully crafted garments without overproduction.
We focus on timeless, durable items, reducing excess inventory and minimizing waste. Our localized approach ensures efficiency with sustainability at every stage, from sourcing to delivery. Sustainability drives our business and helps us support a healthier planet and community.
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Reducing plastic use and eliminating it from our packaging
The fight against plastic pollution begins with all of us. Every action, no matter how small, plays a crucial role. By choosing recyclable materials and reducing single-use plastics, we can significantly decrease waste. Our collective efforts help preserve valuable natural resources that are essential for future generations. Cutting back on plastic not only reduces pollution but also minimizes the strain on ecosystems. The sooner we take action, the bigger the positive impact on the environment for those who come after us.
Frequently Asked Questions
Q: Is merino wool sustainable?
A: Yes, merino wool is a renewable and biodegradable natural fibre, making it one of the most eco-friendly materials available.
Q: Where are Blarney Woollen Mills clothes made?
A: Our clothing is made in Ireland, using ethical and sustainable practices.
